Clik here to view.
Target, and Bad PPC Ad Copy
Image Credit to Weather.com As a PPC specialist my eyes naturally gravitate over to the ads now. I think it’s because I am looking for a good chuckle, looking to learn something, or seeing if Google...
View ArticleClik here to view.
Google Maps, Bing Maps, and the Difference in Clarity
There are many reasons why I prefer to use Google over other search engines. First of all, I am a creature of habit, and old habits die hard. I have always used Google because I...
View ArticleClik here to view.
Google Adwords: Top Vs Side Ad Performance
Google recently let advertisers know in their official blog that there is a new metric available in Adwords yesterday. It is called “Top vs Side.” The metric allows advertisers to see how an ad...
View ArticleClik here to view.
Making Sense of Your Klout Score
Online Bread? Klout.com seems to have become the latest butter on everyone’s online bread. Lots of peers are talking about it and using it. Everyone here at DragonSearch knows their Klout Score....
View ArticleClik here to view.
PPC Ad Copy – Rules of Engagement
Don’t call him Chicken! We all know about the metrics that reign supreme in measuring an Adwords account’s productivity. We love our CTRs, CPCs, Conversion Rates, Visits, Impression Share, and...
View ArticleClik here to view.
6 Reasons Why a Company Should Hire a PPC Management Company
PPC Management Company vs In-House Hiring Recently, in a PPC Chat, the merits of both in-house PPC management and hiring a third party PPC agency to do PPC management was thoroughly discussed. By the...
View ArticleClik here to view.
Unwritten Rules of PPC Advertising
Image Credit: Durapitchmound.com On April 22, 2010 Alex Rodriguez ran across the pitcher’s mound on his way back to first base after a foul ball. He should have known that he had just broken one of...
View ArticleClik here to view.
Rosie the Riveter Plays Xbox Live in Ad from Microsoft
Rosie the Riveter & Microsoft “We Can Do It” Becomes “You Might Just Get Beat By A Girl” Some ads are really just meant to shock and awe a potential customer into buying a product. I think the...
View ArticleClik here to view.
Blatz Beer for Babies Vintage Beer Ad
Vintage Beer Ad: Blatz Beer & Newborn CareWith today’s standards of newborn care, this ad certainly straddles the absurd side of advertising. There are hundreds of books dedicated to different...
View ArticleClik here to view.
Schlitz Beer & Sexist Advertising in Vintage Beer Ads
I think this ad found at Bored Panda is hilarious. I wonder what this man would have done if his wife HAD burned the beer! Again we see a beer ad where a woman is being subjugated to a...
View ArticleClik here to view.
Target, and Bad PPC Ad Copy
Image Credit to Weather.com As a PPC specialist my eyes naturally gravitate over to the ads now. I think it’s because I am looking for a good chuckle, looking to learn something, or seeing if Google...
View ArticleClik here to view.
Google Maps, Bing Maps, and the Difference in Clarity
There are many reasons why I prefer to use Google over other search engines. First of all, I am a creature of habit, and old habits die hard. I have always used Google because I...
View ArticleClik here to view.
Google Adwords: Top Vs Side Ad Performance
Google recently let advertisers know in their official blog that there is a new metric available in Adwords yesterday. It is called “Top vs Side.” The metric allows advertisers to see how an ad...
View ArticleClik here to view.
Making Sense of Your Klout Score
Online Bread? Klout.com seems to have become the latest butter on everyone’s online bread. Lots of peers are talking about it and using it. Everyone here at DragonSearch knows their Klout Score....
View ArticleClik here to view.
PPC Ad Copy – Rules of Engagement
Don’t call him Chicken! We all know about the metrics that reign supreme in measuring an Adwords account’s productivity. We love our CTRs, CPCs, Conversion Rates, Visits, Impression Share, and...
View ArticleClik here to view.
6 Reasons Why a Company Should Hire a PPC Management Company
PPC Management Company vs In-House Hiring Recently, in a PPC Chat, the merits of both in-house PPC management and hiring a third party PPC agency to do PPC management was thoroughly discussed. By the...
View ArticleClik here to view.
Unwritten Rules of PPC Advertising
Image Credit: Durapitchmound.com On April 22, 2010 Alex Rodriguez ran across the pitcher’s mound on his way back to first base after a foul ball. He should have known that he had just broken one of...
View ArticleClik here to view.
Rosie the Riveter Plays Xbox Live in Ad from Microsoft
Rosie the Riveter & Microsoft “We Can Do It” Becomes “You Might Just Get Beat By A Girl” Some ads are really just meant to shock and awe a potential customer into buying a product. I think the...
View ArticleClik here to view.
Blatz Beer for Babies Vintage Beer Ad
Vintage Beer Ad: Blatz Beer & Newborn CareWith today’s standards of newborn care, this ad certainly straddles the absurd side of advertising. There are hundreds of books dedicated to different...
View ArticleClik here to view.
Schlitz Beer & Sexist Advertising in Vintage Beer Ads
I think this ad found at Bored Panda is hilarious. I wonder what this man would have done if his wife HAD burned the beer! Again we see a beer ad where a woman is being subjugated to a...
View Article